글로벌경영_36

1. 글로벌경영_36.hwp
2. 글로벌경영_36.pdf
글로벌경영_36
[[그린 에너지기업의 글로벌 전략 수립]]

- 대성그룹의 몽골 및 후진국 진출 -

목차
1. 서론
연구목적 및 선정 이유 ················································· 3P
2. 본론
(1)기업현황 ································································ 4P
1) 연혁
2) 주요제품
3) 진출국가
4) 매출
(2)친환경에너지 시스템 ·············································· 7P
1) 타워형 태양열 발전 시스템 (Concentrating Solar Power System)
2) SolaWin 프로젝트
매립가스 자원화(LFG: Landfill Gas-to-Energy) 사업
(3)사업현황 ······························································ 8P
1) Geep 프로젝트
2) 몽골 나란 산업
3) 에티오피아(Ethiopia) 사업
4) 카자흐스탄 사업
5) 만다흐 사업
6 )방글라데시(Bangladesh)사업
7) 타워형 태양열 발전 시스템 프로젝트
8) 매립가스 자원화 사업
(4)내부환경분석 ························································ 15P
1) 강점
2) 약점
3) BCG 분석
(5)외부환경분석 ························································ 16P
1) 기회 및 위험
2) 국가환경분석
(6)국제화 전략의 수립 ··············································· 17P
１）SWOT분석을 통한 경쟁 전략
2）해외수출 전략
....