광고심리,e편한세상,아파트광고,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례

1. 광고심리,e편한세상,아파트광고,마케.pptx
2. 광고심리,e편한세상,아파트광고,마케팅.pdf
광고심리,e편한세상,아파트광고,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례
Project title; analyzing and improving an ad
Project item; e편한 세상
Brand analysis
Target / Competitor analysis
Advertisement contents analysis
Problem and solving point
Improved ad better

contents
Brand analysis
Experience
comfortable world
Clean
Modest
complete
Humanism
Future
Freshness
Meaning of e편한세상 :
Brand identity :
Brand analysis
Target / Competitor analysis
Brand Recognition: Before the ads is on the air (2008)
출처: 엘베스트(2008),e편한세상 리서치허브 조사자료,마케팅팀,01
편한세상
Brand analysis
Standards in Purchasing Apartment
e편한세상 saw the necessity of ‘Brand Recognition’
Brand analysis
Brand Recognition: After the ads is on the air (2009)
출처: 엘베스트(2009), e편한세상 리서치허브 조사자료, 마케팅팀, 04
편한세상
Brand analysis
Change Flow of ‘진심이짓는다’ Series.
진심의 시세
2001-07-16
10cm의 진심
2009-11-15
창호 벽체 편
2009-11-16
지구를 지키는 진심
2010-04-15
Brand analysis
광고
두 편 을 보겠습니다.

‘Wall pad’
‘Barrier-free’
Advertisement contents analysis
....