Cooper Industrial
-Everything about Cooper
Outline
Manufacturing may not be glamorous,
but we know a lot about it.
- Robert Cizik, Chairman, President CEO
The business of cooper is value-added manufacturing.
- Cooper Inderstries’ management philosophy
1979
1981
1976
1970
1965
1960
Coopers begins a gradual shift from Corliss to natural gas internal-combustion engines.
The company merges with the Bessemer Gas Engine Company, forming the Cooper-Bessemer
The firm lists on the New York Stock Exchange.
Cooper-Bessemer opens its first international sales branch in Caracas, Venezuela.
1945
1951
The firm continues expansion efforts and purchases Crouse-Hinds Company.
2001
H. John Riley Jr. is named CEO; the firm spins off its petroleum and industrial equipment business.
Cooper completes eight acquisitions throughout the year.
The firm sells its automotive business to Federal-Mogul Corp. for $1.9 billion.
....
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Contents
Contents
Using Cooperative Strategies at IBM
IBM
IBM’s 350,000-plus employees design, manufacturer, sell, and service advanced information technologies ..
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색상으로 소비자의 구매욕구를 자극시키는 마케팅 기법.
물건을 살 때 가장 우선적으로 생각하는 것은
디자인과 색상 (49%), 품질 (26%), 경제성 (18%), 상표 (7%)로 3차 선호도 조사 결과 ..