Marketing Strategies
Marketing Strategies
Marketing Strategies
MANAGEMENT MISTAKES AND SUCCESSES
Contents
MKTG Mix Strategy
Marketing Strategy
Corporate Strategy
Introduction
MANAGEMENT MISTAKES AND SUCCESSES
Introduction
1. Coca-Cola
MANAGEMENT MISTAKES AND SUCCESSES
Introduction
2. History of Coca-Cola
1886 : Birth of Coca-Cola
1910 : Develop a unique bottle
1919 : Listed on the New York
Stock Exchange
1928 : Introduced to the Olympic Games
1931 : Coca-Cola Santa Claus
1933 : Introduced to France
MANAGEMENT MISTAKES AND SUCCESSES
Introduction
1950 : Appear on the cover of Time magazine
introduced to Korea
1960 : Expand with new flavors
start to produce Coca-Cola in Korea
1982 : Diet coke and new coke
1993 : Coca-Cola Polar Bear
2002-Now : Global marketing platform
MANAGEMENT MISTAKES AND SUCCESSES
Corporate Strategy
- Mission
....
MANAGEMENT MISTAKES AND SUCCESSES
Contents
MKTG Mix Strategy
Marketing Strategy
Corporate Strategy
Introduction
MANAGEMENT MISTAKES AND SUCCESSES
Introduction
1. Coca-Cola
MANAGEMENT MISTAKES AND SUCCESSES
Introduction
2. History of Coca-Cola
1886 : Birth of Coca-Cola
1910 : Develop a unique bottle
1919 : Listed on the New York
Stock Exchange
1928 : Introduced to the Olympic Games
1931 : Coca-Cola Santa Claus
1933 : Introduced to France
MANAGEMENT MISTAKES AND SUCCESSES
Introduction
1950 : Appear on the cover of Time magazine
introduced to Korea
1960 : Expand with new flavors
start to produce Coca-Cola in Korea
1982 : Diet coke and new coke
1993 : Coca-Cola Polar Bear
2002-Now : Global marketing platform
MANAGEMENT MISTAKES AND SUCCESSES
Corporate Strategy
- Mission
....
-
Marketing Strategy
Marketing Strategy Index 1) Best Marketing 2) Worst Marketing 3) Hot issue 4) … 01 Best Marketing ■ 독신가구와 여성을 위한 1인분, 반인분 제품 [ 독신 가구의 증가 → ‘1인분 마케팅’ 활성 ] 대체로 3~4인.. -
마케팅전략,현대카드,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
Marketing Strategy HYUNDAI CARD 선정이유 Marketing Strategy About Design Marketing 결론 INDEX 02 ABOUT 현대카드 03 Design Marketing 01 선정이유 04 결론 Identity Color Marketing Emotion Marketing C.. -
Marketing strategy
Marketing strategy 차별화의 법칙 가격의 경제학 목차 1부 차별화의 체계 진정한 차별화 전략을 구사하라 차별화 전략의 컨셉과 수행방법 2부 차별화의 기본 법칙 (1)본원적 차별화 법칙 (2)인식 차별화 법.. -
스타벅스 기업분석과 마케팅전략 분석 (영문레포트)
Table of Contents 1. Executive Summary 2. Company Description 3. Strategic Focus and Plan -Mission/Vision -Goals -Core competency 4. Situation Analysis -SWOT Analysis 5. MarketProduct Focus -St.. -
소셜커머스,지금샵,공동구매,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례
Social commerce contents 소셜커머스란 G-old # Marketing Strategy Conclusion 전자상거래의 일종 반값 할인 쇼핑몰 소셜 미디어 온라인 미디어 소셜 네트워킹 소셜커머스 G-old # Marketing Strategy Conclus.. -
컨벤션마케팅,마케팅전략,브랜드마케팅,포지셔닝,시장분석,마케팅,시장세분화
Convention Marketing컨벤션 시장 세분화, 목표시장과 포지셔닝 Market Segmentation and Targeting Positioning Strategy Thinking Questions Market Segmentation and Targeting 1. The STP Process It is n.. -
카페베네 마케팅사례분석및 마케팅전략 제안 PPT
Caffe bene 김선권 대표 창조적인 자세 Intro Marketing Strategy Market Analysis Problem Analysis 카페베네 소개 카페베네 소개 Intro Marketing Strategy Market Analysis Problem Analysis Intro Marketing S.. -
파리바게뜨,베이커리시장,한국시장진출,브랜드마케팅,서비스마케팅,글로벌경영,사례분석,swot,stp,4p
Examples of the marketing strategies of food manufacturers in Korea 1 contents Paris Baguette 02 03 Ottogi 04 Maxim 01 Orion 05 Nongshim Paris Baguette’s marketing strategy The leading company of .. -
Marketing_Strategies_of_Tobacco,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례
Marketing Strategies of Tobacco Ⅰ. Description of Tobacco Marketing Issue The presentation of tobacco as a consumer product can vary wildly across different countries and cultures. This distinctio.. -
허닭-마케팅,경여전략분석
[ Introduction to Marketing] HEO KYEONG HWAN S HEODAK - Marketing Case [ Contents ] I. Introduction of HEODAK ▶Information about (주)얼떨결 and products ▶Marketing and Success factors for the pr..
